Advertising La responsabilité du modèle publicitaire dans la transition écologique est désormais questionnée (Thierry Libaert, Le Monde) Par son poids sur les imaginaires, la publicité pourrait constituer un levier majeur dans la lutte contre le dérèglement climatique, estime l’universitaire Thierry Libaert. À condition d’opérer sa
Advertising Publicité et transition écologique (RAP) (…) Nous voyons passer les colloques sur la “publicité responsable”, “frugale” ou “éco-compatible”, les programmes et les chartes, nous lisons aussi les tribunes sur “la publicité d’après”, la volonté d’
Advertising Advertising as a major source of human dissatisfaction: Cross-national evidence on one million Europeans (Vox) Although the negative impact of conspicuous consumption has been discussed for more than a century, the link between advertising and individual is not well understood. This column uses longitudinal data
Advertising Using chatbots against voicespam: analyzing Lenny’s effectiveness (2017) Lenny is a bot which plays a set of pre-recorded voice messages to interact with spammers. You might be surprised just how simple Lenny actually is (though a lot of
Advertising Qui décide de la couleur de l'année ? Si soudain les magasins de vêtements et de décoration, les publicités de voitures et les nouveaux immeubles se parent des mêmes tons, c'est par la grâce d'Intercolor. Une sorte d'ONU
Advertising Why It’s OK to Block Ads (James Williams, 2015) (...) Arguments against ad blocking tend to focus on the potential economic harms. Because advertising is the dominant business model on the internet, if everyone used ad-blocking software then wouldn’t
Advertising Ads just work. No matter what you think We’re surrounded by advertising. Every single day, no matter where we are, thousands of auditive & visual stimuli are force-fed to our brains. (...)The thing is, recent advances in
Advertising Comment résister à la manipulation publicitaire Si vous pensiez être capable de résister à la publicité sachez que c’est presque perdu. Votre inconscient est impacté par les messages même si vous en connaissez les rouages.
Advertising Be Careful Celebrating Google’s New Ad Blocker. Here’s What’s Really Going On (The Intercept) Google, a data mining and extraction company that sells personal information to advertisers, has hit upon a neat idea to consolidate its already-dominant business: block competitors from appearing on its
Advertising Enrayer l’inoculation perverse du virus de l’hyperconsommation (Jacques Muller, La Croix) Rarement débat parlementaire aura été à ce point au cœur de l’actualité des fêtes de Noël : le Sénat examine le mercredi 7 décembre en deuxième et ultime lecture une
Advertising Adblock Plus now sells ads (The Verge) Adblock Plus is launching a new service that... uh, puts more ads on your screen. Rather than stripping all ads from the internet forever, Adblock Plus is hoping to replace
Advertising Ruin My Search History - Ruin your Google search history with a single click This site will make crazy google search requests from your computer and put you on surveillance watchlists across the planet. As a bonus, you will get funny ads from google
Advertising AdBlock Plus teams up with Flattr to help readers pay publishers (Techcrunch) AdBlock Plus just announced that they’re working with startup Flattr on a new product that allows readers to pay the publishers who produce the content they read, listen to
Advertising Why we use adblockers: 'We need to have more control over what we're exposed to' (The Guardian) The UK’s culture secretary John Whittingdale described adblocking companies as acting like a “modern-day protection racket”. [The Guardian] asked [its] readers why they use adblocking software when browsing the
Advertising Brave's Payment Spec Out for Developer Input (Brave) The new Brave browser automatically blocks ads and trackers, making it faster and safer than your current browser. Soon, micropayments and better ads will give users and publishers a better
Advertising Using Adblock Plus to block ads is legal, rules German court—for the fifth time (Ars Technica) Adblock's whitelisting scheme for advertisements also acceptable, Munich court says. Using Adblock Plus to block ads on websites is legal, a German regional court has ruled. The suit, brought by
Advertising Is Advertising Morally Justifiable? The Importance of Protecting Our Attention (Thomas Wells, ABC) Advertising is a natural resource extraction industry, like a fishery. Its business is the harvest and sale of human attention. We are the fish and we are not consulted. Two